Goldenpeak Acquires Majority Stake in Ampere Analysis
Private equity firm Goldenpeak has secured a majority stake in Ampere Analysis, a company that specializes in data and analytics for the global entertainment market. Ampere provides crucial insights through market intelligence, audience insights, and monetization strategies, with a diverse clientele that includes film and television studios, technology companies, gaming firms, sports teams, and governing bodies.
The investment is aimed at facilitating Ampere's next growth phase, focusing on scaling existing operations and pursuing mergers and acquisitions. While the terms of the deal remain undisclosed, it coincides with Ampere's recent acquisition of PlumResearch, a global streaming audience analytics firm, further expanding its operations across 75 markets to provide viewership data.
Dan Stevenson, Managing Director of Ampere Analysis, emphasized that this partnership represents a pivotal moment for the company, allowing it to accelerate growth ambitions and enhance its status as a leading data and analytics platform in the media industry. He noted that with Goldenpeak's support, Ampere can broaden its capabilities, innovate more rapidly, and deliver greater value to clients.
Why it matters
Mark Williams, founder and managing partner at Goldenpeak, remarked that this strategic investment aligns with the firm's focus on founder-led businesses with unique products and solid market reputations. He expressed enthusiasm about collaborating with Ampere's ambitious management team to drive the company's development forward.
Original source
PocketGamer.biz