Devsisters and Big Shot Pictures set CookieRun film for 2029
Key takeaways
- Film targets global release in 2029 to mark the IP's 20th anniversary
- CookieRun has attracted over 350 million players worldwide
- CookieRun franchise has generated over $1 billion in lifetime revenue
- US accounted for 65% of global CookieRun merchandise sales in 2025
Devsisters has partnered with Big Shot Pictures to adapt the CookieRun franchise into a feature film slated for a global release in 2029, timed to coincide with the 20th anniversary of the original game. Big Shot will lead production while Devsisters remains involved in the movie’s creative direction.
The CookieRun franchise covers multiple games — including CookieRun: Kingdom and CookieRun: Crumble — plus a trading card game and merchandise lines. Devsisters says the IP has attracted more than 350 million players worldwide and generated over $1 billion in lifetime revenue. The company also noted that the US made up 65% of global CookieRun merchandise sales in 2025, and CookieRun: Kingdom ranked among YouTube’s top 10 US trending topics for 2025.
Devsisters CEO Kilhyeon Cho framed the move as an expansion of the brand across formats: "CookieRun began as a mobile game and has since expanded into new territory, from merchandise and trading cards to live events," he said. Big Shot Pictures CEO Brian Robbins added the adaptation aims to reach both existing fans and new audiences: "Expanding this vibrant world beyond mobile screens into cinema allows us to connect with millions of existing fans while introducing the franchise to new global audiences." A light, collaborative touch from both sides is on the record; the production lead and Devsisters’ creative role are concrete, named points.
Why it matters
Takeaway: With a planned 2029 global release tied to the IP’s 20th anniversary and the US accounting for 65% of merchandise sales in 2025, the film’s rollout looks positioned to lean into the franchise’s strongest market while courting international viewers.
Original source
PocketGamer.biz
