PUBG MOBILE launches ‘999Humanity’ collab with MUSINSA on July 20
Key takeaways
- PUBG MOBILE x MUSINSA ‘999Humanity’ collab launches July 20 with 10 in-game items
- In-game items include Tommy Gun skin, Chicken Dinner T-shirt, and cargo pants in black and wine
- Physical apparel available online at MUSINSA and offline at PUBG Seongsu Root Store and 999Humanity Seongsu store
- Events run in two phases: July 20-27 and July 29-August 10 with rewards including up to 990,000 KRW MUSINSA points
PUBG MOBILE is teaming up with South Korea's leading fashion and beauty platform MUSINSA and the streetwear brand 999Humanity for their first-ever collaboration, set to launch on July 20. This partnership, officially called “PUBGM x MUSINSA First Drop! 999Humanity,” brings a fresh blend of gaming and fashion under the message “Better Together: no weapon is stronger than your team.” It’s an intriguing step that merges PUBG MOBILE’s battle-ready style with contemporary streetwear vibes.
The collaboration stands out by offering both in-game items and real-world apparel simultaneously. Players can grab a set of 10 themed in-game items inspired by 999Humanity’s aesthetic starting at 9 a.m. KST on July 20. The lineup includes the 999Humanity Tommy Gun, Chicken Dinner T-shirt, BATTLE MAP hooded zip-up, a full outfit set, cargo pants in black and wine colors, a backpack, helmet, frying pan, and parachute. This way, players can flex the unique street fashion mood right inside the battleground.
Meanwhile, fashion enthusiasts can shop the physical collection on MUSINSA’s online store. For those who prefer offline shopping, the collaborative merchandise will also be available at PUBG’s Seongsu Root Store and the 999Humanity flagship store in Seongsu. This dual release blurs the line between virtual and physical wardrobes, giving fans a tangible connection to the game’s style.
To celebrate, PUBG MOBILE is rolling out several events alongside the launch. One highlight is a giveaway offering up to 990,000 KRW in MUSINSA Money points, benefiting 100,000 users. There’s also a lucky roulette event featuring real apparel and other rewards. MUSINSA joins the festivities with exclusive perks for PUBG MOBILE players and streetwear fans alike, including limited-edition PUBGM sacoche bags and random in-game skins for anyone who buys the collaboration gear. Additional interactive events like quizzes and random farming challenges will keep the community engaged.
The in-game events are split into two phases: the first runs from July 20 at 11 a.m. to July 27 at 10:59 a.m., and the second from July 29 at 11 a.m. through August 10 at 10:59 a.m. Players can participate through event banners and dedicated pages to unlock various rewards.
Why it matters
This collaboration marks a notable fusion of gaming culture with fashion retail, offering players a new way to express their identity both inside and outside the game. By blending 999Humanity’s streetwear flair with PUBG MOBILE’s competitive edge, the partnership expands the game’s lifestyle appeal beyond the screen.
Original source
Google News: Inven Korea
