Kakao Games’ 도깨비의세계 reaches Google Play revenue No.1 on Oct 13

The release cadence is a tidy timeline: pre-download began October 7 and pushed the title to No.1 on the Apple App Store popularity chart before launch. On its formal release day, October 8, 도깨비의세계 reached No.1 on Google Play’s popularity ranking. During the extended holiday window the game held No.2 on the revenue charts across both major app stores before climbing to Google Play revenue No.1 on October 13.

To mark the Google Play milestone Kakao Games distributed a special coupon at 10:00 AM on October 13. The publisher said it will prioritize stable domestic service, roll out season-based updates, and hold in-game events under the name ‘도깨비 총회’ to raise local service quality. Kakao Games also announced preparations for global service, planning a staged expansion that leans on the game’s lower-accessibility barrier, dot-style graphics, and a distinctive system of magical (도술) combinations intended to be easy for new players to pick up.

“이번 구글 플레이 매출 순위 1위는 많은 이용자분들이 부담 없이 함께 즐겨주신 결과라 더욱 의미가 크다,” said Cha Myung-su, head of Kakao Games’ business office. “앞으로도 이용자분들의 의견을 꾸준히 반영해 누구나 편하게 즐기면서도 오래 플레이할 수 있는 게임을 만들어 나가겠다.”